Farm4Profit’s Tanner Winterhof: Winter Trade Shows and Industry Meetings Should Be on Your Calendar This Year
Winter is nature’s Sabbath, a pause in the relentless rhythm of planting and harvesting. For farmers it’s a time when the fields rest under frost and the barn work slows enough to allow for reflection and renewal. It is this season that offers a rare opportunity to step out of the daily grind and into the greater conversation of agriculture—a conversation that’s happening at winter trade shows and industry meetings.
According to Tanner Winterhof, co-host of the popular ag podcast Farm4Profit, you can think of these gatherings as the potluck dinner of the farming world: everyone brings something to the table and leaves with a plate full of inspiration and practical tools to enrich their operation.
Grant Hilbert - From Farming in a Game to Farming in Real Life
From Virtual Fields to Real Crops: Grant Hilbert’s Journey into Farming
Grant Hilbert has always been passionate about farming, but recently, he took that passion to a whole new level—by purchasing real farmland and documenting his experiences on YouTube. As a longtime farming simulation enthusiast and content creator, Grant’s transition from digital farming to real-world agriculture offers a fresh and unique perspective on the challenges and triumphs of working the land.
In this episode, Grant takes us behind the scenes of the development of American Farmer, a game that has captivated players who love farming and simulation games. He shares the inspiration behind the game, the creative decisions that helped bring it to life, and how it has resonated with a community eager to experience the world of agriculture—whether virtually or in reality.
Grant’s deep understanding of farming mechanics and his ability to translate them into a compelling gaming experience have played a huge role in the game’s success. From crop cycles to equipment management, American Farmer delivers an authentic experience that mirrors real-world agricultural operations.
Direct to Consumer: Amy Hay - Former Engineer Driving The Future of Beef Sales
In today’s fast-paced world, the farm-to-fork movement is gaining momentum, and direct-to-consumer sales are becoming a vital lifeline for farmers and ranchers. Amy, a first-generation rancher with a diverse background, offers invaluable insights into this journey. Transitioning from engineering to ranching, Amy turned her dream into reality by establishing a successful platform for selling beef directly to consumers. Her story sheds light on the intricacies of direct beef sales, from pricing strategies to customer engagement.
Some More Wine! Catching up with Gavin and Farmer Grayce
In the latest episode on the Farm4Profit Podcast hosts Tanner, Corey, and David bring together a rich blend of expertise and storytelling that will captivate wine enthusiasts and farming aficionados alike. This episode begins with a deep dive into the nuanced world of Sauvignon Blanc, guided by none other than wine expert Duff Bevill. As the conversation evolves, listeners are treated to insights from two inspiring social media-savvy farmers, Gavin Spoor and Farmer Grayce. Here’s what you can expect from this engaging episode.
New Farming Practices with Your Risk Mitigated - Billy Rose AcreShield Guarantee
In this insightful episode, Billy Rose, founder of AcreShield, explores how innovation and risk management are reshaping modern farming. He breaks down how companies encourage retailers and growers to adopt new agricultural products using verified data, risk assessments, and real-world success stories. Billy highlights key traits for successful entrepreneurs and farmers, including energy, confidence, and tenacity. He dives into how AcreShield’s AI-powered Yield Optimizer helps farmers improve yields and minimize risk with unbiased seed testing and performance-backed programs. Billy also explains microcaptive insurance, farmland valuation tools, and the importance of data transparency in farming. Learn how AcreShield is empowering farmers with confidence and financial security.
Adapting to Listener Preferences and Market Trends in Podcast Content with Tanner Winterhof
Podcasting is uniquely personal yet collaborative. A host speaks directly to listeners, creating intimacy, while the best shows evolve with audience input, becoming greater than their parts.
This balance—personal vision with collective influence—defines podcasts' power and challenges. Creators must maintain authenticity while engaging audiences and sustaining their shows. These dynamics are clear in the Farm4Profit podcast's story.
Co-hosted by Tanner Winterhof, Farm4Profit started as a guide for farmers to run their businesses more effectively. Over time, it grew richer. Winterhof sees himself as a connector, uniting ideas, people, and expertise through shared curiosity and trust.
Damian Mason - Agriculture Unfiltered
Damian Mason is a leading expert in agricultural business strategy, known for blending humor and hard-hitting insights to address the challenges and opportunities facing modern agriculture. Raised on a dairy farm in Indiana, Damian has built a diverse career that spans from agribusiness consulting to professional speaking, podcasting, and authoring several books—including Food Fear and Do Business Better. His podcast, The Business of Agriculture, is a go-to resource for professionals seeking in-depth discussions on market trends, consumer behavior, and business solutions within the ag industry.
Wind Energy and Ranching: Perspective from a Farm Transition Story
In a captivating episode of the Farm4Profit podcast, host Tanner sits down with Pete Ferrell, a rancher whose family boasts a rich history in agriculture. Their conversation explores the complexities of succession planning, the benefits of adopting holistic practices, and Pete’s foray into renewable energy through wind farm development. Packed with valuable lessons, this episode is a treasure trove of insights for ranchers and agricultural professionals alike.
Feral Cow Bitch: Humor, Tattoos, and Telling Ag Stories
Lacie shares her journey from growing up on a cattle farm in Ohio to becoming a social media influencer with a focus on agriculture. She discusses the challenges and joys of creating content around her cows, the unexpected success of her videos, and how she navigates the world of brand partnerships. Lacie also opens up about her personal life, including her relationship and her unique self-expression through tattoos and vibrant hair colors. The conversation highlights the intersection of agriculture and social media, showcasing how Lacie has built a brand that resonates with her audience while staying true to her roots. They explore the world of podcasting, focusing on content creation and audience engagement, while also touching on the unique experiences of dating in agriculture and the family tradition of tractor pulling. Lacie introduces the fascinating Jungle Jim's grocery store, highlighting its diverse offerings. The conversation wraps up with a light-hearted discussion about pet care, particularly Lacie's cat, and the importance of bridging gaps in agriculture awareness.
Financial Tools for Farms : Bookkeeping with Ambrook
Managing finances in agriculture comes with unique challenges. Traditional bookkeeping methods often fail to meet the specific needs of farmers, leaving them grappling with inefficiencies and stress. That’s why we’re excited to welcome Eric Jasinski from Ambrook, a financial management platform tailor-made for the agricultural industry. In our recent conversation, Eric shed light on how Ambrook is transforming the way farmers manage their finances. From streamlined onboarding to powerful features like expense tracking and field-level profitability insights, here’s what we learned.
Driving Innovation: Chase Barber and Edison Motors - The Future of Electric Hybrid Trucks
Tanner and Corey reconnect with Chase Barber of Edison Motors to discuss how his company is shaking up the trucking industry with electric hybrid technology. Chase shares updates on their flagship truck, Topsy, and dives into the challenges Edison Motors faces as a small business navigating funding hurdles, regulatory red tape, and market competition. The conversation highlights the importance of functional yet appealing truck designs, the right-to-repair movement, and how community support has propelled Edison Motors forward. With big dreams for large-scale production and innovative battery solutions, Chase envisions a future where electric hybrid trucks become a cornerstone of transportation efficiency. Tune in to hear Chase’s candid take on entrepreneurship, industry disruption, and his aspirations for expanding Edison Motors beyond borders.
Adapting to Listener Preferences and Market Trends in Podcast Content with Tanner Winterhof
Co-hosted by Tanner Winterhof, Farm4Profit began as a straightforward mission to help farmers run their operations more like businesses. Yet over time, it became something richer, more textured. Winterhof describes his role not as an “influencer” but as a connector, someone who brings together ideas, people, and expertise. “What I found interesting, other people found interesting,” he says, underscoring a theme that runs through the podcast’s success: the power of shared curiosity and trust.
Unbeaten: Your Roadmap to Success in 2025
This isn’t just another episode; this one is about YOU. It’s about how you matter, how your goals matter, and why believing in yourself is the key to being unbeaten. Together, we’ll explore what it takes to be successful, overcome challenges, and live with purpose. You don’t have to be special to be successful—you just have to be consistent, determined, and willing to work for it.
Get ready to hear powerful clips, practical advice, and uplifting messages that will energize you for the year ahead. Whether you’re focused on making a change, staying driven, or simply being grateful for where you are, this episode will leave you fired up and ready to take action.
Farmers Say the Funniest Things: Listener Comments of 2024
We kick things off with a laugh, featuring comments like “He was born with a 700 credit score and 2 payments left on a 2002 F250” from Just a Jackson Thing and “Lmfao he really just dissed all the parents who give their children iPads” about Tony Reed and Jackson. These witty takes remind us why we love our audience’s sense of humor.
We wrap things up with insights from episodes like Unlock Farm Success, where listeners appreciated practical advice like using QR codes in equipment, and a memorable roast from Farm Life and Laughs with Oh Sheep Shit, dubbed “the most unhinged episode I’ve watched.”
Balancing Personal Life and Farm Work is Tough. Key Strategies to Help You Win.
From staying organized and prioritizing family time to embracing flexibility and involving loved ones in the work, we uncover diverse strategies for balancing the demands of farming with personal life. Mike shares his own perspective on juggling responsibilities while keeping his passion for farming and family alive.
Julio Bravo - A Look Inside Brazilian Agriculture
Today, we’re joined by Julio from Agro Bravo Travel, a company that creates unique agricultural travel experiences for farmers and industry professionals. From Brazil Julio shares how Agro Bravo Travel connects farmers to global agriculture by organizing immersive trips to explore innovative farming practices, unique crops, and agricultural cultures worldwide.
Inside the Farm Plan: Corey Talks Growing Season Strategies w/ AgXplore
In this episode, Corey gives us an inside look at what goes into planning his farm’s next growing season. Brent and Zach from AgXplore join the conversation, sharing their expert perspectives on optimizing every phase of farming decisions—from crop inputs and soil health to technology adoption and risk management.
The discussion explores the challenges Corey faces as he preps his operation and how AgXplore’s innovative products and strategies can provide solutions. Whether you’re a farmer gearing up for spring or just curious about the behind-the-scenes decisions of a modern operation, this episode offers valuable insights into the planning process that ensures success.
Jared Flinn - Bulk Loads
Whether it’s hauling grain, moving feed, or delivering equipment, effective logistics are the backbone of a successful farm operation. Our guest, Jared Flinn, co-founder of BulkLoads, has built a platform that’s revolutionizing how shippers and haulers connect, making agricultural freight more accessible, efficient, and reliable.
When Podcasts Become Conversations: How Listener Feedback Is Redefining Media with Farm4Profit’s Tanner Winterhof
Podcasting has revolutionized the media landscape, transforming from a niche format to an interactive, collaborative space where content creation thrives on audience engagement. Once dominated by creators broadcasting to passive listeners, podcasting has blurred the lines between creator and audience, fostering a new era of co-creation. This shift isn’t just about the growing popularity of podcasts but marks a fundamental rethinking of media itself.
Modern Ranching and Cattle Profitability with Luke Kovarik
In today’s episode, Farm4Profit talks with Luke Kovarik, a fourth-generation rancher and the driving force behind Kovarik Cattle Co., a family-owned cattle operation nestled in the heart of Western Nebraska. This conversation starts after we talk to the crew from the 2025 North American Conservation and Drainage Expo to see what they are excited for this year!